I wonder what the business value…

I wonder what the business value thinking behind this multiple #plastic #waste was like. The dude in the video below ordered 20 #Wilkinson #razorblades and received 20 packages with one single blade in each of them. So, instead of packing 4 blades in each and sending over 5 packages they sent 20?! How does that, even as a business decision (additional production costs for wrapping and packaging etc…), make any sense? Let alone the impact on our #environment.